What is a Profit First Professional?
SALES - EXPENSES = PROFIT
The GAAP (Generally Accepted Accounting Principles) formula for determining a business’s financials is Sales – Expenses = Profit. It is simple, logical and clear. Unfortunately, it’s a lie. The formula, while logically accurate, does not account for human behaviour. In the GAAP formula your share is a left over, a final consideration, something that is hopefully a nice surprise at the end of the year. Alas, the business and you continue on your cheque to cheque survival.
SALES - PROFIT = EXPENSES
With our method, you flip the formula to Sales – Profit = Expenses. Logically the math is the same, but from the standpoint of the entrepreneur’s behaviour it is radically different. With this method, you take a predetermined percentage from every sale first, and only the remainder is available for expenses. This means more money in your pocket from the moment you change.
Not sure if Profit First can work in your business? Check out the FAQ page for answers to some common questions.
1-on-1
This is the fundamental foundation of your journey to profitability! If you could do it yourself, you would, but being guided by a Certified Profit First Professional will propel you by leaps and bounds!! It's the difference between "knowing" and "doing". If I read a about book about how to build a house, would you actually let me build a house? Hint: No, don't let me build a house...it wouldn't go well, in my mind I can build anything, but in reality not so much. HA!
Bookkeeping
Any bookkeeper can do your taxes and reconcile your books. But how many bookkeepers will also drive profitability in your business? That’s what we do. We are a Profit First certified firm.
Janet truly has a gift to teach, inspire, and explain things to make sense. She has the ability to break down the big lessons and make them clear in an interesting way. Janet is so personable, we clicked immediately. I highly recommend training from Janet!Rebecca Hoffart Realty
Great communication and very easy to work with!Sydney Harms
The process from start to finish was so easy and quick. Thank you so much, Janet!Sara Solvey Alton